WooCommerce Custom Product Tabs: Enhance Product Pages with Extra Information

Introduction

Providing detailed and well-organized product information is key to improving customer engagement, conversions, and user experience in WooCommerce stores. The WooCommerce Custom Product Tabs feature allows store owners to create additional custom tabs on product pages, offering structured information such as specifications, FAQs, user guides, and more.

By default, WooCommerce includes three tabs:

1. Description – The main product description.
2. Additional Information – Displays attributes like weight, dimensions, and color.
3. Reviews – Shows customer reviews and ratings.

However, these default tabs may not be sufficient for all types of products. With custom product tabs, you can:

• Add new information sections such as "Size Chart," "Shipping Info," "Return Policy," or "Installation Guide."
• Improve product presentation by organizing content neatly.
• Help customers make informed purchase decisions by providing relevant details.

In this article, we will explore:

• The benefits of custom product tabs
• How to add custom tabs in WooCommerce
• The best plugins for advanced customization
• Common use cases and troubleshooting tips

Why Use WooCommerce Custom Product Tabs?

Custom product tabs offer multiple advantages:

1. Better Content Organization

Instead of overloading the default description area with too much information, you can break it into separate, easy-to-navigate tabs.

2. Enhanced User Experience

Customers can quickly find important details without scrolling through long product descriptions.

3. Improved SEO

Adding structured content in separate tabs allows you to include more relevant keywords, improving search engine rankings.

4. Increased Conversions

When customers have all necessary information in one place, they are more likely to complete their purchase.

5. Custom Content for Different Products

You can create unique tabs for specific products instead of using a one-size-fits-all approach.

How to Add Custom Product Tabs in WooCommerce

WooCommerce does not provide built-in options to add custom tabs, so you need to use either custom code or a plugin.

Option 1: Add Custom Tabs Using Code

If you prefer a manual method, you can use code to create custom tabs.

Steps to Add a Custom Tab:

1. Open your functions.php file in your theme.
2. Add the following code:

3. Save the file and refresh the product page to see the new tab.

This method is useful for adding a simple extra tab, but for more advanced features, using a plugin is recommended.

Option 2: Using a Plugin (Recommended)

If you need easy customization options without coding, WooCommerce custom product tab plugins provide a user-friendly way to add and manage tabs.

Best Plugins for WooCommerce Custom Product Tabs

1. Custom Product Tabs for WooCommerce (Free & Pro)

   • Add unlimited custom tabs
   • Supports text, images, shortcodes, videos, and HTML
   • Assign tabs globally or per product

2. WooCommerce Tab Manager

   • Drag-and-drop tab reordering
   • Create global tabs for all products
   • Add tabs for specific categories or products

3. YITH WooCommerce Tab Manager

   • Advanced customization with icons and colors
   • Add dynamic content such as FAQs, contact forms, or guides
   • Show custom tabs only for certain user roles

Common Use Cases for Custom Product Tabs

1. Technical Specifications

For electronics, appliances, or complex products, use a tab to display detailed specifications such as:

• Processor speed, RAM, storage (for computers)
• Voltage, power consumption (for home appliances)

2. Size Charts

For clothing and footwear, a size chart helps customers choose the right size, reducing returns and exchanges.

3. Shipping and Return Policy

Adding shipping and return policies in a separate tab helps customers understand the delivery process and refund conditions before purchasing.

4. FAQs

An FAQ tab answers common questions about the product, reducing customer inquiries and improving satisfaction.

5. Video Tutorials or Manuals

For complex products, a tab with installation guides or how-to videos enhances customer experience.

Customizing Tabs Based on User Roles

For B2B stores or membership-based shops, you might want to display different tabs for different users:

• Wholesale Customers: Show bulk pricing tables.
• Retail Customers: Display standard product details.
• Logged-in Users: Offer exclusive content such as user guides or discounts.

This can be achieved with plugins like YITH WooCommerce Tab Manager, which allows tabs to be visible only to specific user roles.

Troubleshooting WooCommerce Custom Tabs Issues

1. Custom Tab Not Appearing?

• Clear the cache and refresh the page.
• Ensure that your theme is compatible with custom tabs.

2. Custom Tab Content Not Updating?

• Check for plugin conflicts by disabling other plugins and testing.
• Try saving the permalinks under Settings > Permalinks in WordPress.

3. Tab Order Not Changing?

• If your plugin does not support drag-and-drop reordering, manually change the priority in the code snippet above.

Conclusion

Adding WooCommerce Custom Product Tabs enhances product pages by organizing information, improving customer experience, and increasing sales conversions. Whether you use custom code or a plugin, this feature helps make product pages more informative and user-friendly.

Key Takeaways

✅ Organize product information in structured tabs.
✅ Improve SEO and customer engagement.
✅ Use custom code or WooCommerce plugins for easy setup.
✅ Customize tabs based on product type or user roles.
✅ Fix common issues like tab visibility and ordering problems.