May 25, 2026Twila Rosenbaum
Tom Brady, the retired NFL superstar, made a surprise appearance at Gucci’s Cruise 2025 show on Times Square, wearing a leather outfit that turned heads. Creative director Demna transformed the iconic New York location into a surreal GucciLand, featuring absurd products and a collection focused on wearable, everyday luxury. The event combined high fashion with New York’s chaotic energy, drawing celebrities like Kim Kardashian and Paris Hilton.
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